1. General Information
Shopaholics GmbH is committed to respecting and protecting your privacy. Wherever possible, we use anonymized data to store information. In our services, we comply with the laws and regulations of Austria, which contain some of the strictest provisions regarding data protection, telecommunications law, etc. For your safety, we subject our business activities to this legal framework and are happy to answer any questions regarding data protection. This privacy policy informs you about the nature, scope, and purposes of the collection and use of your personal data.
2. Privacy Policy
The protection of your personal data is of particular concern to us. We therefore process your data exclusively on the basis of the applicable legal provisions (GDPR, Austrian Telecommunications Act 2003). In this privacy information, we inform you about the key aspects of data processing within the scope of our website. When you visit our website, your IP address as well as the start and end of your session are recorded for the duration of that session. This is technically necessary and therefore constitutes a legitimate interest within the meaning of Art. 6(1)(f) GDPR. Unless otherwise specified below, these data are not further processed by us.
3. Contacting Us
If you contact us via a form on the website or by email, the data you provide will be stored by us for six months for the purpose of processing your inquiry and in case of follow-up questions. We will not share this data without your consent.
4. Cookies
Our website uses so-called cookies. These are small text files that are stored on your device with the help of your browser. They do not cause any harm. We use cookies to make our offering user-friendly. Some cookies remain stored on your device until you delete them. They allow us to recognize your browser on your next visit. If you do not wish this, you can configure your browser to inform you about the placement of cookies and to allow them only on a case-by-case basis. Disabling cookies may limit the functionality of our website.
5. Web Analytics
We use Google Analytics to analyze website usage. The data obtained is used to optimize our website and advertising measures. Google Analytics is a web analytics service operated and provided by Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, United States). Google processes website usage data on our behalf and is contractually committed to measures ensuring the confidentiality of the processed data.
During your visit to our website, the following data, among others, is recorded:
- Pages viewed
- Achievement of "website goals" (e.g., contact inquiries)
- Your behavior on the pages (e.g., clicks and time spent)
- Your approximate location (country and city)
- Your IP address (in truncated form, so that unique identification is not possible)
- Technical information such as browser, internet provider, device, and screen resolution
- The source of your visit (i.e., which website or advertising medium directed you to us)
This data is transferred to a Google server in the USA. Google complies with the data protection provisions of the "EU-US Privacy Shield" agreement.
6. Your Rights
With regard to your data stored by us, you generally have the rights of access, rectification, erasure, restriction, data portability, withdrawal, and objection. If you believe that the processing of your data violates data protection law or that your data protection rights have been otherwise infringed, you may contact us (office@brandecho.ai) or the Data Protection Authority.
Last updated: Last Updated: March 2026